Case study • Automotive
AI-Driven Platform Stabilization Cuts Delivery Effort By 70%
for a Leading In-Car Commerce Startup
We built a pilot-ready MVP for in-car payments in 8 weeks, integrating geolocation, secure identity modules, and payment processing using Launch Fast Track. This gave the client a stable, scalable foundation to accelerate demos, pilots, and OEM adoption.
Success Highlights
Key Details
Industry: Automotive and In-Car Commerce Geography: United States
Platform: In-car payment engine
Business Challenge
The client builds in-car commerce services for OEMs using location-based technology and real-time payments. Rapid feature expansion caused instability, inconsistent logic, and delays that slowed demos, created friction with OEMs, and made it difficult to scale.
The team could not consistently meet short demo and pilot cycles required by OEMs.
Our Solution Approach
A targeted modernization program built to stabilize the platform, enforce consistency, and prepare the system for high-stakes OEM demos.
1 · Architectural Stabilization
Event-Driven Enhancement for Reliability
We improved the event-driven architecture to unify payment flows, remove unstable logic, and support clean OEM and multi-gateway integrations.
2 · Process Streamlining
Consistent Logic and Unified Functional Workflows
Reorganized fragmented flows, removed duplicated behaviors, and created consistent processing across the platform.
3 · DevOps Modernization
Automated CI/CD Pipeline and IaC for Faster Delivery
We upgraded the CI/CD pipeline and introduced infrastructure as code to reduce manual steps, cut down errors, and accelerate release cycles.
4 · Compliance and Quality Framework
Payment Best Practices and a Rebuilt Test Strategy
Aligned payment flows with best practices for in-car payments.
Created a structured test strategy with regression automation, integration coverage, and quality gates for demo readiness.
Technical Highlights
Event-driven architecture with unified processing Multi-gateway payment orchestration Automated CI/CD and IaC for stable deployments Compliance-aligned payment workflows
Integrated geolocation and secure identity modules
// Pseudocode: function handleInCarPayment(event) {const payload = normalize(event)
if (isInvalidPayment(payload))
return raise(“PAYMENT_SECURITY_ERROR”)
const updated = SharedState.merge(payload)
PaymentClient.update(updated)
return { status: “OK”, version: updated.version }
}
Business Outcomes
The upgraded platform delivered the performance, compliance, and stability the client needed to accelerate growth and partner confidence.
2X
Increase in user engagement
70%
Increase in operational efficiency
4x
Business upscaling
Top-10 OEM showcase Delivered successful demos to OEM leaders including Tata, Stellantis (Jeep, Citroen), Mahindra, Bentley, and featured at the Japan Automobile Show. Boosted brand credibility Reliable performance positioned the client as a strong player in the in-car payment space. Reduced integration risk Clean flows and uniform logic simplified future OEM integrations and expansion.
With over 1,000 vehicles already active, the platform is on track to scale to 4,000 vehicles in the near term.
Let’s Build a Stable and Scalable In-Car Commerce Platform Together
Talk to our engineers to stabilize your architecture, automate delivery, and build pilot-ready MVPs at speed.